What are WordPress Care Plans?
A WordPress Care Plan ensures that a professional WordPress developer will maintain, update, backup, look after and keep your website in tip-top condition.
What’s more, everything we do to keep your website running smoothly and looking great, will be reported back to you every month via a detailed website care report.
Our website care services will save you hours of time every month whilst removing the worry and responsibility from your shoulders.
Why invest in a website care plan?
Even one seemingly simple issue can lead to your website not loading, loading slowly, not looking right, being hacked, having broken links and a whole host of other nasty outcomes which will turn potential customers away from your business, losing you potential revenue.
In other words, it can cost a whole lot more in time, stress and revenue NOT to have a WordPress Care Plan. Without regular (at least monthly) updates and maintenance, your website will eventually suffer from the following:
|Look old fashioned||Website abandonment|
|Google updates not implemented||Fall in rankings|
|Google algorithm changes||Fall in rankings|
|Broken links||Frustrated visitors and look amateur|
|Missing images||Frustrated visitors and look amateur|
|Old, stale content||Bored visitors equals less sales|
|Incorrect content styling||User website experience suffers|
|Improper use and lack of meta tags||Low search engine rankings|
|Huge image sizes||Speed penalties from Google|
|Lack of brand implementation||Business branding failure|
As you can imagine, any one of these problems can seriously damage and even stop your ability to do business online!
Our job is to make sure your online business, keeps running smoothly, looking great and is always ready for your customers.
We ensure your website is in the best condition it can be, at all times, without you having to worry about a thing.
DIY and saving money
Let’s start by saying, most people can update a WordPress website. It’s part of the reason the software is used to power 29% (and growing) of websites on the internet. It’s also the reason we recommend it to clients.
However, over the years it’s become obvious that handing over website care to clients, isn’t always the best thing to do.
This is because an inexperienced website owner, who has a knowledge deficit and is time strapped, often does more harm to their business website than they realise.
Consider this statistic from Sophos security experts:
Over 30,000 legitimate, small business websites are hacked every single day.
Problems can arise very quickly if you don’t have the knowledge or the time to put into your DIY website care. Browse though the list below if you STILL think the DIY route is best for you:
|Website Care - Required Knowledge & Skills|
|Do you know how to edit your website to positively effect its usability?|
|Do you know how to improve the SEO of your website?|
|Do you know what meta tags are and what they do?|
|Do you have the time to keep on top of web trends and implement them?|
|Do you want to learn about and stay on top of website maintenance updates?|
|If your website goes offline, do you know how to fix it?|
|If your website gets hacked, do you know how to clean it up?|
|If a WordPress plugin update corrupts your website, how would you fix it?|
|How long do you want to spend finding someone you trust to fix your website?|
|Do you know what 'alt' tags are and why they're important?|
|Do you know why it's important to upload correctly scaled images?|
|What backup and update procedure do you have in place?|
|Do you want to get more client work or spend time updating your website?|
|Do you understand security monitoring, performance scans, the importance of offsite backups, database optimisation and how your CMS works?|
If you’re still happy to go the DIY route, consider these hidden costs
The HIDDEN cost of DIY website care
Many business website owners think that by doing their WordPress care themselves, they are automatically saving money. Unfortunately, it’s not that simple as WordPress website care has plenty of hidden costs which are not always obvious. Try this:
Go get a piece of paper and write down an estimated cost for each of the following items in the table below. This will give you an approximate amount that you need to invest if you’re considering DIY website maintenance.
|Time and knowledge required to...|
|Maintain learning about your website's software.|
|Learn which plugins require a different update procedure.|
|Perform regular (at least monthly) plugin, CMS and framework updates.|
|Perform regular (at least monthly) backups.|
|Learn about, set up and maintain your offsite backup and storage service.|
|Learn, test and implement your disaster recovery procedure.|
|Set up and maintain your website security monitoring service.|
|Fix plugin, CMS and framework update corruptions.|
|Learn how to fix the 'White screen of death!'|
|Secure your website and then maintain it, to prevent being hacked.|
|Find, trust and engage a WordPress developer to fix what you cannot.|
|Create new pages, posts, galleries and product listings etc|
|Correctly add title and other meta information to pages and blog posts etc.|
|Write and adjust content to help boost SEO and search engine rankings.|
|Adjust, resize and optimise images for faster loading times.|
|Make, take and edit better images that will sell your products and services.|
|Manage and fix search engine penalties due to hacking incidents.|
|Get your website backup and running if it goes down.|
Keep in mind that you still need time to run your business, manage your customers, do your normal work and find time for friends and family!
Does a WordPress Care Plan look like a sensible investment now?
No? Okay, but please bookmark this webpage for future reference.
Yes? Good move, you’re smart. Let’s get started.
With one of our care plans, we’ll be behind the scenes, de-bugging, optimising, and keeping your website fresh, leaving you to concentrate on running your business and taking care of customers and clients.
No more website woes!
Making the switch to a better website, today
We want you to be completely happy with your decision to let us look after your website. To this end, our WordPress Care Plans promise you a stress free, no lock-in, opt out when you want GUARANTEE.
These are the core services our monthly WordPress Care Plans provide:
- CMS, framework and plugin updates
- Secure, daily offsite backups
- Security monitoring
- Uptime monitoring
- Performance scans
- Database optimisation
- Detailed monthly reports
- Peace of mind (free addon!)
If you want even more support, we can provide as many extra support hours as you need. Whatever you require, just give us a call and we’ll get to work.
For WordPress Care Plans, call Chris on: 01579 559 699
Services we use & recommend
We use the software and services below in our own and most of our client websites. We recommend them because we use and believe in what they can do to improve the experience you provide your website’s visitors and even your rankings in search engines such as Google. For your information, the links are affiliate links, which means we earn a small commission if you click through and make a purchase. There is no extra cost to you and we only recommend products and services we use and have had good results with.
‘Green’ Website Hosting
Why we use it…
Kualo is a website hosting company that uses 100% renewable energy. Data centres consume huge amounts of energy so Kualo’s 100% green energy policy ensures a cleaner and greener future for us all. Using renewable energy is also good for business as customers love buying from ‘green’ suppliers.
Why we use it…
WP Rocket makes your WordPress website faster. This means your website will load quicker on your visitor’s computer, smartphone or tablet. Visitors read and buy more from fast websites. Google likes fast websites too, so WP Rocket can also help improve your search engine rankings!
Why we use it…
iThemes Security Pro is a comprehensive and easy-to-use security plugin which helps keep your WordPress website secure and the bad guys out. ‘Hacked’ websites are bad for business, bad for visitor experience and can negatively affect your Google rankings if flagged. iTSP helps you stay secure.
Why we use it…
ProjectHuddle helps web designers, graphic designers, illustrators, photographers and other creatives, get targeted feedback from clients on projects they are working on together. It’s easy for clients to use and an efficient way for you to manage their changes and corrections. Our clients love it and it’s more affordable for us, which is a bonus!
Simple CMS – No Database
Why we use it…
Sitecake CMS is very easy to implement into a static HTML or PHP websites and even easier for website admins (your clients) to use. WordPress is overkill for most small businesses websites and has many hidden costs. However, when a client wants to edit their site a simple CMS is essential, and this is when we use Sitecake. Try a demo here.
Best WordPress Page Builder
Why we use it…
Elementor is the best and easiest to use WordPress page builder on the market today and we know because we’ve used almost all the others! We use it for almost all our own and our client websites. We cannot recommend it highly enough, as it gives you so much flexibility and makes creating and updating a website very quick and easy.